Privacy Policy

Last updated: January 1, 2026

This Privacy Policy explains how Swift Hawk (“we,” “us,” or “our”) collects, uses, and shares your personal information when you visit or make a purchase from swifthawk.co.uk (the “Site”) or otherwise interact with our services. In this policy, “you” refers to any visitor or customer using our services.

Please read this Privacy Policy carefully.

1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technology, legal requirements, or regulatory obligations. Any updates will be posted on this page, and the “Last updated” date will be revised accordingly.

2. Personal Information We Collect

a) Information You Provide Directly

We may collect personal information that you voluntarily provide, including:

Contact details such as your name, email address, phone number, and billing or shipping address
Order information including items purchased, payment confirmation, and delivery details
Account information such as login credentials and saved preferences, where applicable
Customer support communications, inquiries, or feedback
Marketing preferences and product reviews submitted by you

b) Information Collected Automatically

When you visit our Site, we may automatically collect certain information, including:

IP address, device type, browser type, and operating system
Website usage data such as pages viewed, time spent on the Site, and interactions
Cookies and similar tracking technologies used to support functionality, analytics, and performance

c) Information from Third Parties

We may receive personal information from third parties that help us operate our business, including:

Shopify, our ecommerce platform provider
Payment processors and shipping partners
Marketing, analytics, and advertising platforms such as Google and Meta

3. How We Use Your Personal Information

We use your personal information to:

Process and fulfill orders and deliver products
Manage customer accounts and preferences
Communicate with you regarding orders, policies, or customer support
Send marketing communications where you have provided consent
Detect, prevent, and investigate fraud or misuse
Improve our website, services, and customer experience
Comply with legal, regulatory, accounting, or tax obligations

4. Legal Basis for Processing

We process personal information under the following legal bases:

Performance of a contract, such as fulfilling your order
Compliance with legal obligations
Your consent, where required for marketing communications
Our legitimate interests, including fraud prevention and service improvement

5. How We Share Personal Information

We may share personal information with trusted third parties only as necessary to operate our services, including:

Service providers handling payments, shipping, website hosting, analytics, or customer support
Marketing platforms, only where you have opted in
Legal or regulatory authorities where disclosure is required by law
Parties involved in a merger, acquisition, or business transfer

We do not sell sensitive personal information or share it for profiling or targeted advertising without your consent.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enable website functionality, remember user preferences, analyze traffic, and improve performance. You can manage or disable cookies through your browser settings. Disabling cookies may affect certain features of the Site.

7. Third-Party Websites

Our Site may contain links to third-party websites or services not operated by us. We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage you to review their privacy policies before providing any personal information.

8. Children’s Data

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe that a minor has provided personal data to us, please contact us so we can take appropriate steps to delete the information.

9. Your Rights Under GDPR

If you are located in the European Economic Area or the United Kingdom, you have rights under the General Data Protection Regulation, including:

The right to access your personal data
The right to correct inaccurate or incomplete data
The right to request deletion of your data
The right to restrict or object to processing
The right to data portability
The right to withdraw consent at any time
The right to lodge a complaint with a data protection authority

To exercise any of these rights, contact us at support@swifthawk.co.uk. We will respond to all valid requests within 30 days.

10. Data Retention

We retain personal information only for as long as necessary to fulfill orders, comply with legal obligations, resolve disputes, and enforce our policies. When personal data is no longer required, it is securely deleted or anonymized.

11. Data Security

We implement appropriate technical and organizational measures to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

12. International Data Transfers

Your personal information may be transferred to and processed by service providers outside your country of residence. Where required, we rely on appropriate safeguards such as Standard Contractual Clauses approved by relevant authorities.

13. Contact Us

For questions about this Privacy Policy or to exercise your data rights, please contact:

Business Name: Swift Hawk
Adress: 71-75 Shelton Street, WC2H 9JQ, London
Email: support@swifthawk.co.uk
Phone: +44 7463563568
Opening hours: Monday to Friday, 09:00-17:00 (GMT)
Response time: Within 24-48 hours